Casino Customer Service Training and Its Benefits Are Outlined in Interactive Image

Casino customer service training is a critical tool for successful gaming properties and its benefits are outlined in a casino customer service interactive image announced today by casino consultants Robinson & Associates, Inc.

Casino customer service training must be more than fun; it must actually work

Effective Casino Customer Service Training is Fun and Entertaining

“Casino customer service training is not an expense, it’s an investment in the casino’s future,” said Martin R. Baird, chief executive officer of Robinson & Associates, Inc., a casino consulting firm to the global gaming industry.  “Why?  Because in today’s gaming market where all the machines and games are much the same from property to property and competition is really heating up, an outstanding guest gaming experience is the only true competitive advantage.  Quality service is the cornerstone of that experience.”

The ThingLink image’s interactive icons explore such topics as:

Losing credibility with employees through boring casino customer service training.

– How to hire outside or in-house casino customer service trainers.

– The size of the room where casino customer service training is conducted.

– The length of casino customer service training sessions.

– The size of the group being trained.

About Robinson & Associates, Inc.

Martin R. Baird is a casino consultant and chief executive officer of Robinson & Associates, Inc., and  For 20 years, Robinson & Associates has been dedicated to helping casinos improve their guest service so they can compete and generate future growth and profitability.  A Boise, Idaho-based consulting firm to the global gaming industry,  Robinson & Associates is the world leader in casino guest experience measurement, management and improvement.  Recently, it announced Simply Share, a real-time customer feedback platform that makes it fast and easy for casino customers to share their experience directly with casinos instead of posting comments online at social media sites.

For more information, visit the company’s Web site at or contact Lydia Baird, director of business development, at 208-991-2037 or lbaird(at)raresults(dot)com.  Read about a variety of topics at Martin Baird’s blog at, including casino-related articles, casino customer service training, mystery shopping tips, casino reputation measurement and improvement, service gap analysis and more.  Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.


Lydia Baird